I build whole web products, end to end.

I work in a thin overlap: most developers don't do design or brand, most designers can't build, and most builders won't own the data model, the integrations, and the servers. I do all of it.

In practice, I conceive, brand, design, and build custom web products and platforms: the front-end, the CMS or a custom framework, the data model, e-commerce and payments, auth and integrations. And I run the hosting and infrastructure behind them. When it moves the needle, I handle the measurement and search side too: GA4/GTM, schema, and SEO.

I've been at this for 25 years. It started in 2000 with custom sites of my own, notably Nurck, a games-and-hardware publication. From there I went pro: at Virtual Giving, I helped drive its transformation into PlannedGiving.com, a custom SaaS CMS serving non-profit clients like Yale, The Nature Conservancy, and the American Red Cross. I've been building web products and systems ever since.

I'm looking for roles and contracts where that full range is useful — teams that value someone who can take a product from idea to shipped and keep it running. Get in touch.